Whataburger Introduces New Jalapeño Cheddar Biscuit as part of Breakfast Lineup for a Limited Time

Food April 1, 2014 San Antonio

SAN ANTONIO – April 1, 2014 – Starting today, customers can try a new spin on an old favorite with Whataburger’s new Jalapeño Cheddar Biscuit, available for a limited time. The new offering is a buttermilk biscuit with shredded cheddar cheese and diced jalapeños baked right inside, resulting in a rich, cheesy taste with the flavor of a jalapeño, but without the heat.

Customers can enjoy the Jalapeño Cheddar Biscuit in a number of ways: on a Biscuit Sandwich with sausage or bacon, egg, & cheese; with Biscuits & Gravy; as part of a Breakfast Platter Meal with sausage or bacon, egg and hash browns; or a la carte.

“Our new Jalapeño Cheddar Biscuit is a savory twist on a breakfast classic,” said Whataburger Vice President of Marketing and Innovation Rich Scheffler. “Our customers appreciate the variety Whataburger offers, especially for breakfast, and we think they’ll really enjoy this combination of flavorful ingredients baked to perfection.”

Whataburger serves breakfast every day from 11 p.m. to 11 a.m.

For Further Information Contact:

Jenny Gregorcyk
Hahn Public Communications for Whataburger
jgregorcyk@hahnpublic.com
(210) 476-6547