SAN ANTONIO – April 23, 2013 – After six months of intense competition among more than 700 Whataburger restaurants, Whataburger crowned its three “WhataGames” victors in a ceremony last night. Whataburger #790 from San Antonio emerged as the WhataGames 2013 Champion, while Whataburger #669 from Laredo, Texas took home the Silver medal and Whataburger #982 from Pflugerville, Texas won the Bronze medal.
WhataGames is a unique and spirited contest designed to test the skills of Whataburger team members in three categories: operations, corporate history and customer service. WhataGames is a company tradition and a part of Whataburger’s ongoing commitment to deliver a “What a burger!” experience to customers every time.
The three winners emerged from 21 finalist teams, who had already advanced from a pool of 100 semifinalists. Those semifinalists beat out their competitors among Whataburger’s more than 740 restaurants in 10 states. Semifinalists had to prove their skills through a series of elimination rounds to earn one of the 21 coveted spots at the WhataGames Finals in Dallas this week. The finalists competed in three days of high-intensity competition for the Gold Medal and the esteemed title of WhataGames 2013 Champion, as well as silver and bronze medals, and $165,000 in cash prizes.
“I think WhataGames 2013 was our most exciting contest yet. The passion and drive from the teams to win was humbling, and it was really extraordinary to watch them compete,” said Clifton Rutledge, chief operating officer of Whataburger Restaurants LLC. “All 21 finalist teams performed at extremely high levels and I’m so proud of all of them for their achievements. I’m especially happy to congratulate our medalists from San Antonio, Laredo and Pflugerville. Beating out more than 700 strong competitors to win WhataGames is a tremendous feat.”
Finalist teams were made up of 13 competitors. Each member of the Gold Medal-winning team receives $5,000, each Silver Medal team member wins $2,500, and each Bronze Medal team member wins $1,000. Additionally, all Whataburger Family Members at the winning restaurants receive 10 percent of the finalist prize amount.
Additionally, Whataburger service technicians competed in regional teams for medals and cash prizes in the Maintenance Games Competition. This portion of WhataGames is designed to reinforce the quality of maintenance work by testing service, productivity, organization and knowledge. Maintenance Games Competition medalists include:
Oklahoma and Dallas/ Fort Worth
James Day, Dallas
Julian Simien, Dallas
Jeff Terry, Dallas
Floyd White, Dallas
Arizona, New Mexico and West Texas
Steve Groce, Phoenix
Martin Rico, Phoenix
Ray Postle, Phoenix,
Gab Tiscareno, El Paso, Texas
Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi and North Texas
Gary Amison, Dallas
Bill Castanon, Pensacola, Fla.
Bryan Hicks, Dallas
Kenny Tran, Dallas
WhataGames Finals are the featured event during the Whataburger Family Convention, taking place this week at the Hilton Anatole Hotel in Dallas. The games were created in 1996 as a training exercise for operations to better serve customers and now occur every other year. The first WhataGames medal ceremony hosted less than 500 people, and has grown steadily to some 2,000 Whataburger team members in attendance. The convention is a family occasion, hosting Whataburger corporate and regional representatives, franchisees and suppliers, along with the WhataGames national finalists.
Whataburger has focused on its fresh, made-to-order burgers and friendly customer service since 1950 when Harmon Dobson opened the first Whataburger as a small roadside burger stand in Corpus Christi, Texas. Dobson gave his restaurant a name he hoped to hear customers say every time they took a bite of his made-to-order burgers: “What a burger!” Within the first week, people lined up around the block for his 25 cent, all-American beef burgers served on five-inch buns. Today, the company is headquartered in San Antonio, Texas, with more than 740 locations in 10 states with sales of more than $1 billion annually. Visit www.whataburger.com for more information on the company or become a fan on Facebook at http://www.facebook.com/whataburger.
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For Further Information Contact:
Whataburger Media Relations Team